Technology

Amazon finally makes its most powerful Fire TV affordable in latest Prime Day sale


Amazon just made its Fire TV Cube streamer affordable, thanks to a blockbuster discount in its latest Prime Day sale. Known as Prime Big Deal Days, the sales event is only available until 11.59pm tonight (October 11, 2023).

The US shopping firm has discounted thousands of items – from wireless earbuds to bottles of whisky. Of course, Amazon’s own line-up of streaming gadgets, dubbed Fire TV, has also enjoyed a generous price cut.

The most powerful and feature-packed of these devices, the Fire TV Cube, is now much more affordable, thanks to a huge discount – dropping it to its lowest ever price tag of £109.99. Yes, that’s right.

In our Fire TV Cube review, we praised the great built-in speaker, the ability to connect other devices such as Blu-Ray players, Xbox Series X, Sony PS5, Sky Q satellite box and more as well as the ability to stream Ultra 4K shows and movies.

And the best thing is you could save even more money as Amazon is offering up to 20 per cent more off the device if you trade in your old Fire TV devices. But that’s not the only deal you can get during Amazon Prime Big Deal Days if you’ve been on a lookout for a Fire TV device. Here’s a rundown of the best deals on Amazon Fire TV devices.

Apart from the Fire TV Cube deal, other Fire TV devices are also on offer. If you want a very good budget option, the standard Fire TV stick is currently £29.99 compared to its usual price of £44.99

One handy device that is currently on offer is the Alexa Voice Remote Pro for just £24.99 compared to the usual price of £34.99. 

This device is perfect for people who already own a Fire TV Stick but are frustrated with either losing their remote all the time or want customizable features with the remote.

The Remote Pro allows Alexa to help find your remote by emitting a ring when you ask “Alexa, find my remote” and has two customisable buttons: create your own shortcuts to favourite channels, apps or any of the numerous Alexa commands.

It comes as Prime Big Deal Days is set to last from October 10 until the 11th with thousands of products seeing their prices slashes before Black Friday.

And if you want access to the sale, you’ll have to be a Prime member to do so. Thankfully, you can sign-up for a 30-day free trial and unlock access to thousands of exclusive deals and next-day delivery nationwide.



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