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Infinite Reality announces investment in Super League Enterprise – Yahoo Finance


Infinite Reality announced a strategic investment and proposed partnership with Super League Enterprise. In this transaction, Infinite Reality will acquire 9.9% of SLE‘s outstanding shares via a share exchange, and Infinite Reality Board Chair Clark Callander will join the Board of SLE. Furthermore, the parties have entered into exclusivity to complete a supplemental transaction whereby Infinite Reality will secure an additional 75% of SLE shares, along with a second seat on the board of directors. Inclusive in this transaction is a commitment from Infinite Reality for up to $20 million in cash as well as access to a future $30 million credit facility, the terms yet to be negotiated. This follow-on investment, which will secure Infinite Reality’s majority stake in SLE, involves the transfer and integration of certain iR properties and rights, which when combined under one expanded SLE umbrella, will support capabilities diversification, audience and revenue growth, and market expansion. In this deal, Super League will be granted a worldwide perpetual license to produce events and sell sponsorships for the Drone Racing League, a tech-driven global sports property with over 100 million young fans across 170 countries. DRL’s multi-platform approach, including live events, video games, and esports, provides unique engagement opportunities for brands targeting the elusive Gen Z demographic. DRL’s underlying IP, including patents, will remain with Infinite Reality. In addition, SLE will assume ownership of the following iR assets: Thunder Studios: An L.A. based production company hosting facilities for immersive content creation. TalentX: A creator-first talent management firm, crafting strategies and relationships that serve the best interests of influencers and brands alike. Fearless Media: A digital media agency specializing in entertainment, retail, education, and technology verticals. To be determined inclusion of Infinite Reality’s esports assets, pending league approvals. Infinite Reality will retain full control and ownership of its other strategic properties and IP as a privately held company. These include, but are not limited to, iR Engine, the world’s most advanced 3D engine designed for the web browser; iR Studio, a low-code and no-code SaaS solution for building and deploying immersive projects; iR Enterprise Solutions, which partners with Fortune 1000 companies and governments to create bespoke virtual experiences, among other assets.

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