OREO fans have been going crazy for the the infamous brand’s latest snack.
The brand has launched spin-offs of its classic cookies before – Pumpkin Spice flavours, Oreo ice cream, and even the “puffer snacket” – but this release promises an extraordinary experience.
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After being trialed in American cinemas last year, Oreo popcorn has finally come to the UK.
Covered in Oreo biscuit bits, a creamy glaze, the sandwich filling of an Oreo and dusted Oreo powder – this popcorn is being described as the perfect blend of cookie and cream.
An anonymous member of a couponing Facebook group shared their latest find with the caption “you might want to treat your Oreo lover loved ones on Christmas. B&M.”
Members of the Facebook group were quick to gush over the product.
Kelly Foley said: “It’s worth every penny, my daughter got some in with her birthday gifts last month and let me try it. It’s honestly the best popcorn I’ve ever tried.”
It comes at a bargain price as well, being sold for just £3.99 – a stark difference to the tens of dollars it was being sold for in American cinemas.
Even in America though, online reviewers were full of praise for the product.
One said: “These are delicious! They also have an m&m one but the oreo & butterfinger are my favorite, they aren’t hard on my teeth either!
“They melt in your mouth. The oreo popcorn is covered in white cream and cookie pieces & the butterfinger has peanut butter on them, they are so good & taste just like them.
“The perfect sweet and salty snacks, the m&m are chocolate covered with small m&m peices on some of them.
“I definitely recommend these!”
This isn’t the first time that customers have gone crazy for the release of new Oreo products.
Earlier this year there was actually a presale for the latest flavour at the time, dubbed The Most Oreo Oreo.
This biscuit was a collaboration between Meta and Martha Stewart and invited Oreo fans to join them on a Metaverse experience.
This was done by creating a very meta Oreo that features ground Oreo biscuits within the filling.
“Oreo is the cookie that begs to be played with and we love to create new opportunities for our fans to connect with each other and share that playful spirit,” said Julia Rosenbloom, senior brand manager of Oreo.
“The Most Oreo Oreocookie gives fans a whole new way to playfully engage with us. By scanning the pack, they will ‘dunk into’ the new OREOVERSE world.”
In September, Oreo also teamed up with a chicken chain in London.
For a few days in September, Oreo fans went wild for The O Fries, which were sweet and salty with crushed Oreo crumbs.
As well as The Big Twist Burger, which was shaped like a giant cookie with a burnt chocolate charcoal bun.
And the Twist & Shake milkshake, which was mixed with crushed biscuit pieces.
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